Building + Storefront Signs
Illuminated channel letters, cabinets, push-thru signs and non-illuminated building identification.
Explore this option →First-time sign buyer guidance
You do not need to know sign terminology before you call us.
Opening a business, moving to a new location, adding a second storefront, or changing your brand already creates enough decisions. S2 helps turn the building, budget, deadline, landlord rules, and logo into a practical sign plan.
Tell us the address, what you are opening, when you hope to open, and what you can realistically invest. We will explain the options without expecting you to arrive with a sign specification.
What might the business need?
The main building sign is only one part of opening a location.
A complete sign plan can include exterior identification, property panels, interior branding, windows, doors, wayfinding, accessibility signs, and temporary opening communication.
3D Letters + Lobby Signs
Metal, acrylic, fabricated, cast and layered letters or logos for exterior walls and reception areas.
Explore this option →Property + Tenant Signs
Monument and pylon panels, directories, suite signs, building identification and tenant-change coordination.
Explore this option →Windows + Doors
Brand graphics, privacy film, hours, suite information, door lettering and opening displays.
Explore this option →Wayfinding + ADA
Parking, directional, room-identification and accessibility signage for a complete customer path.
Explore this option →Temporary Opening Signs
Banners, temporary panels and portable displays when the permanent system is still in process.
Explore this option →The simple public version
Four stages take the project from “I need a sign” to installed.
Behind those stages are measurements, code research, landlord criteria, engineering, purchasing, fabrication, testing, scheduling, and inspections. You do not have to manage those pieces alone.
Start with the address
Send the site, logo, target opening date, rough budget, and any landlord documents. S2 reviews the building and likely sign-code path.
Choose a realistic direction
We compare visibility, wall area, illumination, materials, approvals, electrical access, and cost before narrowing the recommendation.
Approve, permit, and build
The scope and deposit establish the project. Detailed design, landlord approval, municipal permitting, engineering, and fabrication follow as required.
Install and support
S2 coordinates access and installation, documents the finished work, completes inspections where required, and remains available for service later.
What to send first
You probably already have enough information to begin.
- Street address and suite number
- A straight-on photo of the storefront or property
- Your logo in the best file format available
- The date you hope to open or install
- A realistic budget range
- Landlord sign criteria or lease exhibits, if available
- Anything already promised to the city, contractor, or franchisor
A budget is not a trap. It lets us avoid designing a $30,000 answer to a $6,000 problem—or recommending a temporary shortcut when the business actually needs a permanent sign.
The approvals people underestimate
The sign may need permission from more than one place.
The fastest path is not to skip those approvals. It is to identify them early enough that design, construction, and opening dates can be planned around reality.
Budget and timeline
A clear answer is more useful than an optimistic guess.
Sign cost is driven by size, quantity, materials, illumination, wall construction, access, engineering, permit fees, electrical preparation, finish, installation equipment, and site conditions. Timeline is affected by many of the same variables plus landlord review and city processing.
S2 will not promise an instant quote or a universal turnaround without understanding the project. We will give you a real schedule and explain which dates are under our control and which depend on approvals or third parties.
If the vision and budget do not match yet, we can compare ways to reduce scale, simplify construction, remove illumination, phase supporting signs, or use temporary communication while the permanent project moves through approval.
Real business-sign work
Different businesses need different combinations.
First-time buyer questions
There is no test you have to pass before calling a sign company.
I have never purchased a sign. What should I do first?
Send the business address, a photo of the storefront or property, your logo, the date you hope to open, and a rough budget range. That is enough for S2 to begin reviewing the site and explaining the realistic options.
Do I need landlord approval before contacting S2?
No. Contacting S2 early is helpful. If the property has sign criteria or a master sign program, send them when available. We can help identify what must be approved before detailed design and fabrication move forward.
Can S2 tell me what type of sign I need?
Yes. We compare the building, viewing distance, wall area, power availability, budget, brand, permit limits, and landlord requirements before recommending channel letters, a cabinet, dimensional letters, a panel, window graphics, a monument panel, or a coordinated group of signs.
How much should I budget?
There is no honest universal price because a small door graphic and a permitted illuminated building sign are fundamentally different projects. Size, materials, lighting, engineering, permits, access, wall construction, electrical work, and installation conditions all affect cost. S2 will explain the factors before asking you to commit.
How long does a business sign project take?
Non-permit interior graphics and panels are often faster than exterior work. Exterior signs may require landlord approval, municipal review, engineering, electrical preparation, fabrication, and installation scheduling. S2 gives a project-specific schedule after the site and scope are understood.
Does S2 provide design concepts?
Early visual direction is part of the sales conversation. Detailed design and revision work begins after the project scope and deposit are established because that work is part of the actual project—not an unlimited free-proof program.
Does S2 pull the sign permit?
Yes. S2 prepares and submits sign-permit applications where required and coordinates stamped structural or footing drawings through an engineering firm when the project needs them.
Who handles electrical power for an illuminated sign?
S2 builds and installs the sign, handles sign-side and low-voltage wiring, and can coordinate a licensed electrician. The electrician handles new branch-circuit wiring, breakers, panel work, and final building-power termination.
What signs might a new business need besides the main building sign?
Common supporting pieces include monument or pylon tenant panels, window and door graphics, suite identification, interior lobby signs, directional signs, ADA signs, temporary opening banners, hours, and parking information.
What happens after installation?
S2 can service the signs it builds, repair existing signs, replace faces or tenant panels, update graphics, and diagnose lighting failures. Planning service access during the original project makes future work easier.
Start here
Tell us what is opening, where it is, and when people need to find it.
The first message does not need to be complete. We will ask the next useful questions and tell you what information matters before design, permitting, or pricing can be reliable.
Attach photos, logo files, landlord criteria, measurements, and project documents above. Larger or additional files may also be emailed to hello@s2signs.com. We respond to inquiries within one business day.